Watching the evening news in 2011 is a strange time-travel experience. 'The CBS Evening News ' 'ABC World News' and 'NBC Nightly News' haven't changed their style over the decades still going for that old-fashioned mix of voice-of-authority pomp and feel-good fluff. The difference is that people aren't watching.
No one ever pretended that shopping for anything is a rational experience. If it were would there be Fluffernutter? Laceless sneakers? Porkpie hats? Would the Chia Pet even exist?
Without this spirit Modernist architecture cannot fully exist. Since there is often a mismatch between the logic and the spirit of Modernism I use architecture to reconcile the two.