Just in terms of allocation of time resources religion is not very efficient. There's a lot more I could be doing on a Sunday morning.

I think that the first thing is you should have a strategic asset allocation mix that assumes that you don't know what the future is going to hold.

What you have in most education software is that they're catering to the decision-maker who makes the budget allocations and that decision-maker has a lot of check boxes. Does it do this? Check. Does it do that? Check. They could care less about the end user experience.