The genuine truth and I do think about this a lot is that I'm one of the least competitive people you'll ever meet. Except with myself.
I can't go to war with paparazzi.
Tell the truth work hard and come to dinner on time.
All this technology has not changed the way NFL Films does business and our process. Yes with one touch of a button now you reach millions of people but it is still the same approach that my father and I started out with.