Find the human in the technology. The currency marketers trade in has not changed even if the methods have. Emotion is what we exchange.
There's an adage that is an apt description of the new dynamic at work...
If we had had the right technology back then you would have seen Eva Braun...
On radio and television magazines and the movies you can't tell what you're going to get. When you look at the comic page you can usually depend on something acceptable by the entire family.