I think women as well as men are concerned about jobs and the economy and spending and and other issues. They're concerned that when their kids graduate from college they have an economy and they have a future in this country and they they have the same opportunity that we've had and our grandparents have had.
Robots are interesting because they exist as a real technology that you can really study - you can get a degree in robotics - and they also have all this pop-culture real estate that they take up in people's minds.
