People always ask me 'What is it that you regret?' And I say 'nothing because I could not buy what I've learned.' And I apply those things to my life I learn. And hopefully hopefully it helps me to be a better human in the future and make better choices.

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Customers don't know what they want. There's plenty of good psychology research that shows that people are not able to accurately predict how they would behave in the future. So asking them 'Would you buy my product if it had these three features?' or 'How would you react if we changed our product this way?' is a waste of time. They don't know.