In the old days a TV sync was perceived as not so cool or whittling away at your indie cred. Now it's seen as much more of an opportunity than a sellout as a way to find fans who wouldn't have ordinarily come across their genre of music.
I never had a cool older brother or sister to turn me on to cool music. I had...
In a capitalist society persons who create capital like Michael Eisner are given the staggering rewards.
